The packaging was developed in accordance with Familon‘s design philosophy with the Less is more mentality and there was a desire to cut it all out. This completely new type of pillow and quilt bag consists of a bag made of Paptic® and a cardboard roll, which also acts as a bag closure.
The old packaging for pillows and quilts was made of 8 fossil-based components: transparent plastic with polypropylene non-woven as the secondary main material of the surface, separately sewn edge band made from same nonwoven, nylon zippers with metal pullers, polyester rope handles with plastic and metallic eyelets, sewing polyester filaments, and cardboard insert. The model was a typical carrying bag, widely used for packed home-textiles in the markets.
Familon packaging new line for pillows and quilts had been completely redesigned and simplified. The new packaging consists of only 4 components – handle, banderol, and bag, plus sewing yarn – and wood-based 3 materials – Paptic Tringa®, cardboard, and cellulosic yarn. All three materials are fiber-based and so able to be recycled in the same recycling stream.
The new design without zippers and without all these classical parts made of different raw materials is a game changer in terms of sustainability:
- It facilitates the production process which is, therefore, less energy consuming.
- It is easy to recycle for the end consumer since it can be recycled in the same recycling stream with paper packaging and cardboard.
- The material is also designed for longer life. Soft, safe, and durable Paptic Tringa® material enables to reuse of the packaging over and over again.
The brand also encourages consumers on its website to reuse the paptic® bag before recycling it. The pillow bag could be suitable as a mailing bag, or the larger quilt bag can be used as a laundry bag.
Renewable, recyclable, reusable and sustainable, this new packaging line for pillows and quilts meets 100% of Woopak’s ecological commitments.